It is stated that I have been a permanent resident of XYZ society for 11 years and have enjoyed my time a lot. Our society is more like a family which celebrates festivals, birthdays, and other occasions together. Eleven years ago, I chose this society for my permanent residence due to its self-sufficiency. Everything is found within the society and you don’t have to make runs for groceries or other necessities. With the passage of time, things improved and made living much easier. From the past few months, however, I have been noticing a major absence of a gym in our society. Parks are available with tracks for jogging or walking but no proper gym is available. I have been associated with sports ministry from my early days and understand the importance of fitness in one’s life.
The gym will provide an excellent opportunity to the youngsters as every young kid is into bodybuilding these days. Working out to build muscles is the biggest flex of boys in college as well as university days. I have organized a complete plan of building a gym in society and asked for the approval of maximum families.
I am attaching my business plan with this letter for you. Kindly consider my request as a priority and we shall further discuss this business.
Eagerly waiting for your response.
Regards,
Eric Dane
House # 24, Street # 2, Block 8, XYZ society
Contact [X]
Introduction
Gyms are the covered places for athletics as they are filled with equipment. Equipment found in gyms across the world are mostly similar as each gym wants to acquire new equipment to further promote their workings. These equipment are used by people to improve their physical appearance. They are used under the supervision of highly trained coaches as using any wrong equipment can cause injury. Different type of equipment helps in toning different areas of the body. Workouts in gyms are very common as everyone is participating in the race of fitness and wants to secure the first position. Gyms are not only used by boys, but girls are also very eager in shaping their bodies to perfect size.
The existence of a workout gym can change the whole dynamic of youngsters in our society as instead of wasting their time on social media, they would be able to do something much more productive. A well-maintained gym can change many aspects of a person’s life as it not only shapes people physically but also mentally. Boys and girls would be trained by experienced and coaches of international level to instill seriousness of fitness in one’s life.
Objective
Establishing a complete gym from scratch is not an easy task but with the passage of time, it would be worth the effort. Following objectives would be carried out during the first year of the gym:
- Finding a suitable location for a gym within the society so that no one needs transportation to come but can walk to the gym.
- Finalizing the legalization process with the local government.
- Deciding the name and policies of the gym for all members as well as staff.
- Collecting funds from society, sports ministry, and local government to lay the foundation of the gym.
- Providing a complete, neat, and equipped place for working out.
- Meetings with other gyms in the city and organizing competitions among students.
- Targeting different marketing strategies to spread the word across the city.
- Define a complete schedule for students to avoid wasting their time.
- Hiring qualified and experienced staff members for teaching.
Mission
The purpose of the gym is:
- To provide a proper gym for people interested in the workout.
- Availability of gym at walking distance for the women of society.
- Educating children, the importance of fitness from a very young age.
- Conducting awareness programs to answer parent’s issues related to a gym workout.
- Providing a platform to local athletes to hone their skills with minimal fees.
- Conducting competitions with other gyms across the country to take the best candidates for international representation.
Services
Services provided by the gym would be conducted by highly trained, professional coaches so that the fitness goal can be achieved.
- Workout
- Pilates
- Aerobics
- Weight loss
- Personal training
- Yoga
- Physiotherapy
- Lockers and showers
- Cafe for refreshments
Requirements
There are many things required for setting up a fully equipped and functional gym. Financials are decided based on the costing of all the required materials such as
- Legalization process
- Hiring administration
- Structure building
- Purchasing equipment
- Operational cost
- Accounts system
Management
The gym would be managed by highly skilled and experienced management. People will be hired based on their qualifications as well as experience in running a business of high end. Management of the gym will include:
- Trainers will provide training to students in the formation of a class or group. Each group will have 5 members.
- Coaches will provide personal training to individuals and guide them through different exercises.
- A yoga instructor will conduct classes for youngsters as well as housewives of the society.
- The manager of the gym would overlook everything and make sure to maintain a nice, clean, and secure environment for everyone.
- A receptionist will guide each newcomer about the workings of the gym and will receive everyone graciously.
- Cleaners will be responsible for maintaining a neat environment by cleaning floors, wiping all equipment, showers, and lockers each day.
- The cafe will be run by a team of cooks, servers, and cleaners to make its functions smoother.
Marketing strategies
A successful business is acquired by practicing good marketing strategies that spread the word throughout the city and every person starts talking about it. There are many platforms that can be used for marketing such as
- Emails
- Facebook/ Instagram
- Marketing fliers
- Advertisement on tv
- Website promotion
Classes
- Classes will be conducted from Monday to Saturday.
- Evening classes will be preferred so students can join the gym easily.
- Housewives of the society will be able to enjoy the gym during morning sessions.
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